Many small and midsize businesses (SMBs) have been making Chicago their home for years. According to a 2011 infographic listed by Crain’s Chicago Business, there are roughly 3.6 million people in Illinois working for companies with less than 500 employees. While starting a small business is exciting, a lack of proper resources like phone and networking solutions can cause a business to fail.
Crain’s suggests that, as a small business, the riskiest move you can make is, “putting all your eggs into one basket.” While the risk vs. reward model of landing that one big client or servicing one major order can be a significant revenue boost, too often it has a negative effect.
“It’s very easy to do,” writes author of the article Nick Harrison. “You get a big client or that big order. The client or order can take your business to the next level. It’s all you’ve ever dreamed about, making the idea of devoting your attention to this big win hard to resist.”
Harrison adds that focusing on one major “win” can take attention away from the service needs of other clients and could limit the sales team’s chances of capitalizing on leads and securing business. Added a unified communication system, employees can stay connected like never before and can increase their sales window.
By shoring up a company’s network and data solutions, critical information can be more easily shared and used in positive ways for the business needs. Partnering with an experienced provider like CTI Technology, any enterprise can ensure better communication and a strong network to support any strategy.
While starting a small business is exciting, a lack of proper resources like phone and networking solutions can cause a business to fail.
